Securian Financial Services, Inc. (St Paul)

Securian Financial Services provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, and educational seminars and workshops. It prepares financial plans for approximately 4,500 clients. On top of advisory services, the firm doesn't engage in other business activities.

Securian Financial Services: assets under management

The assets under management (AUM) of Securian Financial Services, Inc. is $9.62 billion. The firm's AUM has grown by 1453% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $1.6 billion in discretionary accounts and $8.02 billion in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $156.48 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $276.17 thousand.

Securian Financial Services has custody of $2.28 billion in cash and securities for 6,414 clients in total and its related person acts as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 82% of the total AUM. The second-largest asset type is exchange traded securities, which make up 9% of the firm’s portfolio. Investments in cash and cash equivalents form 7% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Securian Financial Services, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Hourly charges are usually charged for consulting work and special projects. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Robert Edward Hunstad serves?

The firm provides services to individuals, charitable organizations, other investment advisers, high net worth individuals, banking or thrift institutions, corporations or other businesses, pension and profit sharing plans, and state or municipal government entities. The largest group of clients of Robert Edward Hunstad is individuals with 39,762 clients and $4.9 billion of assets under management. Among the 12 most similar advisory firms, Securian Financial Services has the highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $9.62 billion for 48,427 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Securian Financial Services doesn't advise any private funds.

Careers at Securian Financial Services, Inc.

The company employs 1,635 people that are either part- or full-time employees. 65 percent of the employees work as investment advisers or researchers. 1,029 employees are registered as investment adviser representatives with the state securities authorities.

There are 3 people with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees receive compensation from other entities for client referrals.

Robert Edward Hunstad has been acting as President since 1 May 1995. Kristin Mary Ferguson joined the executive team most recently as the Vice President, Business Operations, Chief Financial Officer, Treasurer & Finop.

Direct owners and executive officers

Indirect Owners

The SEC currently registers 4 indirect owners.

Based in St Paul

The principal office where Securian Financial Services, Inc. performs its advisory services is located at 400 Robert Street North, St Paul, MN 55101 2098, which is also the mailing address of the firm. An additional office of the firm is in Wall, NJ. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 651-665-5609 or by fax 651-665-7367. The normal business hours are 8:00 am - 4:45pm on Monday - Friday. You can find more information about the New York firm at securianfinancial.com.

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